Our Story
Clothing built for
the bold.
Parihita — meaning “welfare” and “benefit” in Sanskrit — was built on a simple idea: clothing should say something. Each piece speaks to who you are, not just what you wear.
What We Stand For
Style for Every Vibe
From street-ready fits to occasion wear. Women, Men, Kids & Accessories — every category covered.
Made to Last
Real fabrics, honest construction, attention to fit. We don't cut corners on what touches your skin.
For the Bold
Clothes for people who pick their own path. Not following trends — setting their own.
The Beginning
Parihita was founded in 2020 out of Delhi with a simple intent: build a clothing brand that doesn't talk down to its customers. Real styles for real people, available across every category — and made to last.
Today, Parihita Industries is a registered Indian clothing brand operating across Women, Men, Kids and Accessories — serving customers nationwide through parihita.in.
Our Credentials
Registered Trademark
Parihita™
Trademark Application No. 4794122 · Class 25 (clothing, footwear, headwear)
MSME Registered
Government of India
Udyam Registration — recognized Micro enterprise under MSME Act.
Legal Entity
Parihita Industries
Sole proprietorship, GST-registered.
Made in India
Proudly Indian
Founded in Delhi, serving customers across India.
2020
Founded
India
Made Here
∞
Fresh Styles
Why “Parihita”?
The Sanskrit word परिहित (Parihita) carries two meanings — welfare and benefit. Both feel relevant. We wanted a name that didn't describe a category or a market, but a way of thinking about what clothing should do for the person wearing it.
Parihita is a way of saying: this should be good for you.
Find your fit
Browse the full collection or get in touch — we'd love to hear from you.